international creative campaign launch

Uncharted launches our first international creative campaign for Airalo

We’re incredibly proud to share our first big global campaign here at Uncharted, launching across TV and social in the USA then rolling out internationally.

We’ve partnered with Airalo, the world’s largest eSIM brand (20 million customers), to refresh their brand positioning and create their first global brand platform. This campaign is the first wave of creative bringing that platform to life.

The work is a funny, smart take on just how badly travel can go when you forget to “pack the internet.” It’s exactly the kind of creative we love making: fresh, fearless, and genuinely fun to watch.

See the work:
Bad Hotel
Wrong Bus

So, what sets our work at Uncharted apart?
We bring together diverse global talent with smart use of tech and AI: from deep insights and creative pre-testing to being able to scale globally. That means we can deliver standout work more efficiently and with more confidence it will be highly effective.

We can’t wait to see how this campaign performs and we’ll be sharing more soon.