We struck gold

Thrilled to have won Gold at the Campaign UK Media Week Awards for our ‘Pooster’ campaign, with our partners Global for River Action.

Our mission: expose the water companies profiting while poisoning our rivers - and inspire people to join the fight for clean water.

We created 'The Pooster' - a provocative installation made from £50 notes stained in crap pulled from rivers across the UK by volunteers.

A press and social moment at launch featuring wild swimmers is followed by a campaign, all urging people to join the March for Clean Water, where 14,000 attended, putting pressure on government to drive change.

A dirty job. A powerful message.

View the work here.